Choosing a platform · For fitness creators
The best platforms for online pilates classes: mat, reformer, programs and booking
Updated · 9 min read
The short answer
The best platform for online pilates classes depends on what you sell. For booking live mat and reformer classes, studio software such as Arketa (from US$49 a month billed yearly, plus 3%) or Walla fits; for a large mat and reformer video library, Uscreen is a common choice; and for programs and challenges members follow at home, app platforms such as Passion.io, Clubb and Playbook fit. Launch with Voyage (us) builds and grows a branded program membership for you, with no monthly fee and a share of sales from 10%.
Start with what you’ll sell: mat, reformer or both
Pilates has one question most fitness niches don’t: what equipment does your student have?
Reformer is where the studio demand is. ClassPass’s 2025 Look Back report named pilates its most-booked workout worldwide for the third year running, with reservations up 66%, and Reformer Pilates was the top format, up 71% year on year.
Online, the picture flips. A mat class works for anyone with a mat and a bit of floor. A reformer class only works for someone who owns a reformer or can get onto one. Pilates Anytime, which describes itself as the largest library of pilates classes, lists more than 2,300 mat videos against more than 1,000 reformer videos. And the companies selling home reformers now run their own class apps: Your Reformer’s has more than 1,000 classes, with challenges and programs.
So for most instructors, the business has three parts:
- Reformer in the studio, booked by the spot, often with class packs.
- Mat and small props online, sold as programs, challenges and a membership.
- A smaller reformer library for students with a machine at home, or as a bonus for studio clients.
You don’t need all three, but each points to a different kind of platform.
Three kinds of platform
- Studio booking software runs a timetable, spots, waitlists, class packs and memberships, and most now add livestreams and an on-demand library. Arketa and Walla are two built with pilates studios in mind.
- Video library platforms sell a catalogue of classes members filter by length, level and apparatus. Uscreen is the common choice: Pilates Project and Real Good Pilates both run on it.
- Program and challenge apps put today’s session on the home screen and track progress through a 28-day program or a 6-week course. Passion.io, Clubb and Playbook work this way, and so do we.
Programs and challenges are what keep members
A library on its own invites the question “what should I do today?”, and members who can’t answer it cancel. Pilates sells well as structured work: a 28-day core program, a 6-week reformer foundations course, a 21-day mat challenge before summer. Pilates Anytime runs mat and reformer challenges alongside its library, and Pilates Project’s app lists weekly training schedules, challenges and programs.
When you compare platforms, check:
- Can a program run day by day from the member’s start date, with today’s class first?
- Can a challenge be sold on its own, to people who aren’t members yet?
- Can members filter by apparatus (mat, reformer, chair, tower) as well as length and level?
- Is there progress or a streak members can see?
We cover building and launching these in how to sell workout programs online and how to run a paid fitness challenge.
Prices at a glance
Figures in US dollars from each platform’s own website. Platforms with a comparison page on our site use the figures we checked on 8 October 2026; Arketa and Walla were checked on 13 October 2026. Card processing applies everywhere.
| Platform | Kind | Monthly price | Fees on sales | App under your name |
|---|---|---|---|---|
| Arketa | Booking and library | US$49 billed yearly (Individual); studio plans quoted | 3% on Individual | Studio Suite, or an add-on |
| Walla | Studio booking | US$299 (Core) or US$599 (Pro) per location | Not listed | Included on Pro; US$149 a month on Core |
| Uscreen | Video library | US$49 to US$499 | US$0.99 to US$1.99 per subscriber on larger plans | From App Essentials, US$449 a month billed yearly |
| Passion.io | Program app builder | US$119 to US$599 billed yearly | 3.9% (Launch) to 1.9% (Passion Plus), plus Apple, Google and Stripe fees | From Expand, US$599 a month billed yearly |
| Clubb | Program app | No upfront cost | A revenue share, 10% when checked | Yes |
| Playbook | App and marketplace | None | 20% of net revenue | No, a space inside Playbook’s app |
| Trainerize | Client coaching | Free to US$380, by client seats | US$10 a month payments add-on, plus 3.15% + 30¢ | On the Studio plans |
| Stan | Link-in-bio store | US$29 or US$99 | 0% to Stan | No |
| Launch with Voyage (us) | Partner | None | A share of sales, from 10% | Add-on, quoted per project |
What it costs at 250 members
An illustrative example: 250 online members paying US$20 a month, so US$5,000 a month, before card fees.
| Platform and plan | Platform cost a month | Your own app? |
|---|---|---|
| Arketa Individual | US$199 (US$49 + 3%) | No |
| Passion.io Launch | US$314 (US$119 + 3.9%) | No store listing |
| A 10% share (Clubb, or Voyage’s starting rate) | US$500 | Clubb yes; Voyage as an add-on |
| Passion.io Expand | US$599 plus its payment fee | Yes |
| Uscreen Growth | US$647 (US$149 + 250 × US$1.99) | No |
| Uscreen App Essentials, billed yearly | US$697 (US$449 + 250 × US$0.99) | Yes |
| Playbook | Up to US$1,000 (20% of net revenue) | No |
The cheapest options don’t include an app under your name. Run your own numbers in the membership revenue calculator.
The platforms, one by one
1. Arketa
Best for: instructors who teach live mat or reformer classes and want booking, packs and an on-demand library together.
Arketa is booking software for wellness studios, with pilates and Lagree among the businesses it’s built for. The Individual plan costs US$49 a month billed yearly, for one instructor login, plus a 3% transaction fee on top of Stripe’s 2.9% + 30¢. It includes class, private and event scheduling, livestream class management, unlimited video storage, courses and programs, custom filters and collections, and memberships, recurring packages and bundles. Studio plans are priced after a demo, and a custom-branded iOS and Android app (which also displays on Apple TV and Roku) comes with Studio Suite or as an add-on. The 3% is the cost to watch: at US$5,000 a month in sales it’s US$150.
2. Walla
Best for: established pilates studios that want booking, retention tools and a branded studio app.
Walla is studio software made for yoga, pilates, barre and Lagree studios. Core costs US$299 a month per location and Pro US$599, billed monthly, with unlimited users. Core includes video on-demand courses and Book-a-Spot with waitlists, and a branded studio app is included on Pro or costs US$149 a month on Core. It’s priced for a studio with staff, not a solo online instructor.
3. Uscreen
Best for: a large mat and reformer library, with apps on phones and TVs.
Two pilates businesses show the model. Pilates Project, whose member site and Android app run on Uscreen, sells more than 350 reformer and mat classes plus live classes at US$34.99 a month or US$299.99 a year in the US App Store. Real Good Pilates, whose member site is on Uscreen, lists more than 500 workouts across mat, reformer, chair and tower, at US$44.99 a month or US$459.99 a year in its App Store listing.
Uscreen’s plans run from US$49 to US$499 a month. Starter caps you at 100 subscribers, Growth (US$149) adds US$1.99 a month per active subscriber, and App Essentials, from US$449 a month billed yearly, adds US$0.99 and includes your own iOS and Android apps. Livestreaming is built in. It’s built around the catalogue, so programs are series of videos rather than a day-by-day schedule. Uscreen compared with Voyage.
4. Passion.io
Best for: instructors who want to build their own program app themselves, on a yearly plan.
Passion.io builds an app from interactive courses, with video, timers, progress and habit tracking, drip content and challenges, which suits a 28-day mat program well. Plans run from US$119 to US$599 a month billed yearly, and its payment fee falls from 3.9% on Launch to 1.9% on Passion Plus, with Apple, Google and Stripe fees on top. A listing in the App Store and Google Play under your name starts on Expand, at US$599 a month billed yearly, and a growth coach comes only with the custom-priced Passion Plus. Passion.io compared with Voyage.
5. Clubb
Best for: a branded program app you set up and market yourself.
Clubb supports multi-day and multi-week programs, challenges, streaks and video workouts with TV casting, with recipes and meal plans alongside if you sell nutrition too. Members get a website and a native iOS and Android app branded as you. It charged 10% of revenue with no upfront cost when we checked on 8 October 2026; its creator agreement says the percentage is set when you register, so confirm yours. Clubb compared with Voyage.
6. Playbook
Best for: starting free inside an existing fitness app and marketplace.
Playbook lets you sell programs, subscriptions and one-off purchases, with program templates, challenges, live streaming and workouts members can stream to a TV. There’s no monthly fee; Playbook keeps 20% of net revenue, counted after payment processing and app store fees. Members train inside Playbook’s app, and its site doesn’t mention an App Store listing under your own name. Playbook compared with Voyage.
7. Trainerize
Best for: instructors who coach private or clinical pilates clients online, with check-ins.
Trainerize is personal training software priced by client seats, from free for one client to US$380 a month for 1,000. Payments are a US$10 monthly add-on plus 3.15% + 30¢ per payment. It suits a list of private clients you program for individually; for selling one program to a whole audience, every follower needing a paid seat adds up. Trainerize compared with Voyage.
8. Stan
Best for: selling a single mat program or guide from your bio link before you commit to a membership.
Stan is a link-in-bio storefront at US$29 or US$99 a month, taking 0% of sales with Stripe’s fees on top. It sells courses and downloads well, but it has no workout or program tools and no app under your name. Stan compared with Voyage.
9. Launch with Voyage (us)
Best for: instructors with an audience who want a branded program membership, and an app, built, launched and grown with a partner.
We’re one of the options here. Voyage, a product and growth agency in New Zealand, builds your membership on the Voyage membership platform: programs members follow day by day, challenges sold with their own pass to members and non-members, a workout library, and live classes as an add-on with each replay saved. Recipes and meal plans can sit alongside if nutrition is part of what you teach. There’s no monthly fee and no setup fee; we take a share of sales from 10%, agreed before launch, and members pay into your own Stripe account. A native app under your name is an add-on. If your business is mostly reformer classes booked by the spot, a booking tool such as Arketa or Walla is the better core.
How to choose
- Your income is in-studio reformer classes: Arketa for a solo instructor, Walla for a studio with staff.
- Your library is the product: Uscreen.
- You sell mat programs and challenges and will build it yourself: Passion.io or Clubb, or Playbook to start free.
- You coach private clients: Trainerize.
- You want to test one program first: Stan.
- You want it built and grown with you: Launch with Voyage.
Yoga teachers weigh up a different list, in the best membership platforms for yoga teachers. The wider roundup is our membership platforms for fitness creators comparison, and every guide is on our resources page.
Sources
- ClassPass: 2025 Look Back report
- Pilates Anytime: classes and challenges
- Your Reformer: what is the Your Reformer app?
- Arketa: pricing
- Walla: pricing
- Uscreen: pricing
- Pilates Project on the App Store
- Pilates Project on Google Play
- Real Good Pilates on the App Store
- Real Good Pilates member site
- Passion.io: pricing
- Clubb: switching to Clubb
- Clubb: creator agreement
- Playbook: creator agreement
- Trainerize: pricing
- Stan


